Custom Branded Socks For Heck Food
The Client: Heck Food
Heck Food specialise in manufacturing low-fat chicken sausages and burgers, as well as meat-free and plant based produce. Over the last fifteen years the brand have made their way into the majority of supermarkets and have since taken over the gluten free sausage market.
The Challenge: Boys And Girls Custom Socks
Heck Food found Totally Branded on Google, making contact with us using our ‘Fast Quote Request’ button after deciding they loved our Custom Printed Crew Socks. Heck wanted to produce some high quality promotional socks to giveaway but needed something that was suitable for both males and females.
The Artwork: Creating The Perfect Sock Design
We decided the best way forward for the gender campaign would be to split the socks into two colours. This would be; half of the 500 custom socks would be flooded in pink and the other half in a blue theme colour. It was now time to proceed onto the main design element. After working closing with their dedicated account manager, Our artwork team then created some initial on screen visual proofs for the Heck team to review.
Sausages, being Heck’s iconic product, were to be the dominant design. Without overpowering their logo, sausages, in a darker shade of the base colour, were scattered diagonally across the entire sock. To tie in with the rest of the sock, the heel and toe of the sock were to be woven in the same dark colour as the sausages.
Sausages scattered across the surface of a sock could have been confusing to some. So it was a definite must to put the logo on there too! Keeping to the Heck brand guidelines, the best place for their original logo was at the top, in the centre on both sides of each customised sock.
The final part of the artwork design was the recycled printed sock tag. Our designers always try to keep the printed tag a clean design as sometimes too much can quite literally become too much. So to keep the tag artwork to a minimum we decided that on one side we would have the Heck logo (which repeats underneath the tag) and on the other would be feature the sock information for the recipient such as the material and size. This would also be flooded with the base colour of the sock and the continued sausage design.
Deciding The Size of The Branded Socks
Personalised Classic Crew Socks are one of the best selling premium socks within our range. Each pair is knitted from the finest cotton to offer a snug and soft fit for everyday use. The customised socks measure approx. 6-8 inches from the reinforced heel to the top of the sock cuff. To keep things simple for the Heck team when distributing the socks we selected a one size fits most which is a unisex sock fit.
Onto The Next Merchandise Challenge: Promotional Puzzles!
After a successful sock project with Totally Branded, Heck contacted us a second time, this time in need of some help producing printed A4 size Jigsaw Puzzles! Just as before, we worked with them to create a fun giveaway for both their staff and customers.
Our production team printed and supplied Heck with their A4 Jigsaw Puzzles branded with their company logo in full colour. Each of the 500 puzzles were delivered unassembled for the recipients to let the puzzle making begin!
If you think that we could help you produce creative promotional products to advertise and promote your business, just get in touch with one of our dedicated team. Call us on 020 3481 6600 or send us an email, firstname.lastname@example.org